Workshops
Every Creative Monster has different needs. That's why re:Charge offers a variety of workshops that allow you to select the perfect learning opportunity to revitalize your Creative Monster.
Schedule
Friday - March 24, 2006
- 8:30-9:30am Registration (Open until 12:00pm)
- 9:30-12:00pm Creative Workshop
- Florence Haridan
- Choices: Then, Now, Tomorrow
- Read description »
-
Description:
Dali/Degas, Mission/Art Nouveau, Helvetica/Goudy, Simple/Complex, Italian/Japanese, Vignelli/Scher, MOBY/Aerosmith, beach/mountains., Mac/PC, Helmans/Miracle Whip, Yoga/Salsa...
The choices we make are shaped by the influences of our past, experiences, relationships, insights, lessons...
Exploring and understanding these influences brings clarity and focus to your life. There are may insights and lessons that we may take from exploring these elements as we look to shape our futures.
We will explore what has shaped our design approach as well as life philosophies. We will discuss the influences and how they have evolved and layered over time to create the unique perspective you hold. We will identify common experiences and how they bring communities together, as well as shape our interactions and responses to each other and ourselves.
You will discover how your dreams have taken shape and realize how you may bring them to life... We will learn how our choices are the catalyst for change and see how a simple choice can make a huge difference in our lives.
We will explore, discuss, draw, collage, sing, move, write...together and alone. Come experience the wisdom of your past with people who understand that when you decide which roll of toilet paper to buy, your mind goes to thinking about form and function...
You will never look at your past in the same way..come play!
- 9:30-12:00pm Creative Workshop
- Don Trousdell
- Create your own Creative Monster
- Read description »
-
Description:
This hands-on workshop is literally that. Don Trousdell, veteran graphic designer and painter, will give a brief talk about creativity and moderate this forensic study of Creative Monsters and show you how to recreate yours. We'll supply the popsicle sticks and paste, you bring your creativity. All completed monsters willl be photographed and displayed.
- 12:00-1:30pm Break/Lunch on your own
- 1:30-4:00pm Creative Workshop
- Doug Grimmett
- And Now, A Blip From Our Sponsor: Designing For The New Age of Broadcast.
- Read description »
-
Description:
Ten years ago, the field of broadcast design was radically transformed by the advent of desktop video. We are now on the cusp of an even more profound transformation as the much anticipated convergent technologies reach the consumer. The world of linear broadcast that has existed since the first commercial radio transmissions in the 1920s is being replaced with a random access model controlled by the viewer. Tivo and Video On Demand are just the very beginning of this new world of broadcast. Within five years, the broadcasting landscape will not resemble what it is today.
These are exciting times for graphic designers as we envisage this new paradigm. How do commercial sponsors convey their messages in a context where commercials are easily deleted? How will the networks brand themselves when the viewer selects what to watch and when to watch it? How does the viewer choose between thousands of selections?
Doug Grimmett of Primal Screen will show you how broadcast design works today and how it's changing. We will then take a peek at the future, and design a broadcast project for this new age.
This workshop is for students and professionals or anyone interested in the how culture and technology define the practice of graphic design.
- 1:30-4:00pm Creative Workshop
- Terry Marks
- Verite: Storytelling on the fly
- Read description »
-
Description:
Do you love to people watch? Ever wonder what's going on inside people's heads? Their lives? Everyone has a story and in this workshop, it's up to you to decide what it is!
Using the basic elements of storytelling, some photos, pens, paper, a paper clip, some chewing gum and bailing wire, Terry Marks leads us in a merry jaunt in how to construct a good story. By the end, we'll all have something to hang on our fridge and a better sense of how to make what we are saying matter to everyone else.
- 4:00-5:30pm Break/Dinner on your own
- 5:30-6:30pm Opening Remarks
- 6:30-8:00pm Opening Keynote: Phil Bienert
- Facing Reality and Getting Up to Date.
- Read description »
-
Description:
Being relevant to the right people in the right locations, whatever the medium. Phil will address the evolution of brand management and taking a new approach to get to the "Experience" everyone is talking about. And yes, he'll also show how the "Creative Monster" is more important than ever in this new world of Brand Experience.
- 8:00-10:00pm Opening Reception
- Read description »
-
Description:
A critical part of the care and feeding of your creative monster is recreation. So we’ve planned an evening of history and culture at the Old St. Augustine Village. Enjoy hors d’ oeuvres and libations in an intimate courtyard setting surrounded by restored 18th century homes. And if you so desire, get your creative monster tanked. We know creative monsters tend get a little wild when they let loose, so we’ve arranged an after-party at O.C. Whites that will conclude our evening.
Saturday - March 25, 2006
- 8:30-9:30am Breakfast
- 9:30-10:45am General Session
- Ze Frank
- How technology impacts the way we think about and teach creative development.
- Read description »
-
Description:
Tech is moving so quickly that platforms are no longer stable. How and where we consume what is made changes constantly.
Adaptation and reflexivity are suddenly becoming the skills we desperately need - not localized expertise.
As creators we can’t rely on past formulations about the market to deal with the future - a cellphone is not a small TV, a blog is not a newspaper. The notion of format – the basic kernel of media creation has become so tied to the device or platform it is intended to be consumed on, that it begins to show cracks when nothing can be taken for granted. As each new space emerges, opportunities emerge with it, but gurus do not define these opportunities, consumers do by the way they behave – we don’t teach them - they teach us.
So, what are some ways of thinking about creative development that allow for the unpredictable future?
- 10:45-11:15am Break
- 11:15-12:30pm Session
- Josh Hallett
- Blogs, Wikis and Other Emerging Technologies and Their Effect on Public Relations
- Read description »
-
Description:
A introduction to blogs, wikis, and related technologies. The development of participatory journalism and the emerging battle between journalists vs. content providers & bloggers. Thoughts on how all these new technologies are changing the way public relations practitioners work.
- 11:15-12:30pm Session
- Bill Grant
- We are what we make.
- Read description »
-
Description:
As the boundaries of traditional graphic design continue to fade, designers must continue to define new frontiers for their work. So how do we promote and embed "design thinking" into every level of business and society? Since its beginning, Grant Design Collaborative has practiced a cross-disciplinary approach to brand design by working in corporate identity, brand strategy, print, advertising, interiors, interactive, packaging and public relations. Recently, Grant expanded its strategic position with a novel "Product-to-Market" approach to design that encompasses a whole systems design process, from product design and brand strategy through marketing and distribution. Bill Grant, president and creative director of Grant Design Collaborative and national president of AIGA, will discuss his firm's evolution and how it intends to not only gain a seat at the table but design the table as well. Grant will also present a case study for Set Wallcovering Systems, the firm's first product-to-market client. In addition, Grant will discuss how current AIGA initiatives facilitate and promote design thinking to business and society.
- 11:15-12:30pm Session
- Larry Wilson
- Is your right brain leaning to the left?
- Read description »
-
Description:
How can we keep our design process fresh and alive, and avoid being eaten up by the demons lurking in the thick dark business bog? Day-to-day business can be a downer to our right brain functions.
It’s easy to be consumed by the everyday pressures of “getting the job done.” Often times, a mediocre end product results. It is important to learn how to not only feed our creative souls but also to manage them. Larry will talk about ways to keep it real – how to fuel the passion. Maybe more importantly, he can share a few ideas on how to keep your right brain alive and kicking. The creative process should be holistic and organic in nature.
Larry operates in many creative worlds. He is an interior designer, an artist and is a Senior Principal responsible for overseeing the “image” of Rink Design Partnership, Inc. The firm offers architectural, interior design and landscape architectural services. They also have a full-time graphic designer on staff.
- 12:30-2:00pm Break/Lunch on your own
- 2:00-3:15pm Session
- nGen Works
- Webstandards, usability and other things to give a shit about
- Read description »
-
Description:
nGen Works will give a talk about the importance of web standards, usability and great design no matter where you live or what markets you serve. From New York to Palatka, awesome is awesome and wrong is stupid.
- 2:00-3:15pm Session
- Sean Adams
- Fear and Foolishness
- Read description »
-
Description:
Over the past ten years, we’ve made mistakes. Big ones. Some were a collision of events that hit like a train wreck. Some were self-produced. All of the mistakes were motivated by fear. That fear worked as an intense motivator, but it also led us down paths that ended with hours of therapy. When is fear appropriate? Is taking a leap of faith foolish? Are we fearful of the outside world, or our own internal issues? When does foolishness actually work? Am I on a ship of fools, or voyage of the damned?
- 2:00-3:15pm Session
- Roger Black
- Graphic Design: The Near Future
- Read description »
-
Description:
Roger will be speaking about the future focusing on the rather dramatic possibilities in digital design that actually will merge aspects of print and online.
- 3:15-3:30pm Break
- 3:30-4:45pm Session
- Doug Grimmett
- Case Study: PBS Kids Sprout
- Read description »
-
Description:
Doug Grimmett of Primal Screen will take us behind the scenes of the launch of the world's first 24-hour pre-school network, PBS Kids Sprout. Starting with nothing more than some shows, PBS's reputation, and Comcast's money, the Atlanta-based design company constructed a full-blown network look in a matter of months. With an aesthetic inspired by classic children's book illustration, Sprout eschewed the expected flat look. In so doing, it became television's only on-air package executed in watercolors. Doug will usher us through the proposals, the inspirations, and the executions that got this new network running. He will also show many examples of children's network branding that Primal Screen has created for nine other kids networks – work that has made Primal Screen the leader in the field.
- 3:30-4:45pm Session
- Klaus Heesch
- Designing a Career.
- Read description »
-
Description:
What you do now to stay motivated, inspired, and on-top of your game will surely affect your position in the industry later on.
This thinking applies to the advertising industry as well as the design industry (don't think that the two are entirely separated!), and to those who are just now entering the field or those who have been at it for some time.
Klaus Heesch will take you on a quick walk through a 16-year career, and provide examples of where he thinks motivation, exploration and collaboration could have been pushed further -- internally and externally. Ultimately, through hindsight, he has worked to turn this slow start into a productive and invigorating career -- a healthy balance of passion, goals and ethics that has translated into an improving list of clients, a steadily growing cast of collaborators and coworkers, a creative environment, and a career that truly satisfies.
- 3:30-4:45pm Session
- David Carson
- Self-Indulgent Design
- Read description »
-
Description:
David will discuss the importance of intuition, emotion and subjectivity in graphic design, highlighting a few new works, and probably a nod or three to some old stuff. He'll no doubt sneak a slide or two of himself surfing in... and he promises to actually be there, too.
- 4:45-6:30pm Break/Dinner on your own
- 6:30-8:00pm Closing Keynote: Terry Marks
- I WANT MORE! How to stretch creatively and still have a life.
- Read description »
-
Description:
Work. Family. Friends. Bills. Chores. That damn cat. There is never enough time in the day to do what you must, much less do what you want, is there? Don't be fooled. Your aren't done growing creatively just because you ain't in school no more and your design jobs consist of making crossword toilet paper! Terry Marks talks about desire, the need to make, the things in our lives that matter and how to the need to grow in the midst of it all.
- 8:00-10:00pm Farewell Reception
- Read description »
-
Description:
After our inspiring seminars and keynote address, we’re certain your monster will be ready to for some fun. St. Augustine is known for its numerous art galleries and we’ve selected four of the best. The gallery hop, as we call it, will start at Butterfield Garage for eats and drinks. The remaining galleries are within walking distance and for that matter so is the after party. You’ll be happy to know we’ve made arrangements at one of St. Augustine’s most popular college hangouts the Giggling Gator.
Copyright © 2006 AIGA Jacksonville & The Creative Monster Research Institute™
Design by: nGen Works
